JEAN-CEDRIC SOW

Born in Paris to a renowned Congolese scientist mother and a Senegalese businessman father, Jean-Cédric Sow grew up between Japan, Germany, Congo and France. Created in 2018, his ALINA SOW brand is the perfect blend of exalted Parisian chic, assertive Congolese originality and subtle Japanese avant-gardism. It is through tales, fictions and even myths and legends that the brand's creator approaches his collections. His design studio is located high up in the south of Brazzaville, on the banks of the Djoué river, an ideal setting for the creation of new trends. With ALINA SOW, Jean-Cédric aims not only to tell a story, but also to write his own legend.