With a master's degree in communications, Boris Provost began his professional career in 1999 as a press officer. He is responsible for media coverage of clubs, restaurants, various events, and fashion companies.

In 2003, Boris Provost joined the organizers of the Who's Next and Première Classe trade shows as Director of Communications. He actively developed the company's strategy and image abroad.

A member of the executive committee, and after directing two editions of the Who's Next and Première Classe trade shows in Dubai in 2009 and 2010, Boris Provost is actively working on the reorganization of fashion trade shows in Paris following the acquisition of the Prêt-à-porter trade show.

In 2017, Boris joined Reed Expositions France, the world leader in trade show organization, as Director of EquipHotel, the international gathering for professionals in the hotel and restaurant industry.

Today, he has chosen to continue his career at Reed Expositions France, taking on the challenge of the position of Director of the Hospitality & Food Division, reporting to Jean-François Quentin.

"Myenthusiasm and the dynamism of our teams are now focused on building this new center of expertise. The creation of this new division at Reed Expositions France is part of our ambition to respond precisely to market developments and serve our exhibitor and visitor customers in the best possible way."Boris Provost, Director of the Hospitality & Food Division, Reed Expositions France.