The 2023 edition of Africa Fashion Up, which took place on July 7, featured a fashion show at the Quai Branly–Jacques Chirac Museum. The event brought together several African designers who showcased their collections.

Alongside Aristide Loua, Designer of Africa Fashion Up 2023 (Ivory Coast), this year’s winners presented several pieces from their collections: Yonael Marga (Ethiopia), Ibrahim Tadju (Nigeria), Shamyra Moodley (South Africa), and Jafaru Larry (Ghana). Eric Raisina (Madagascar) and Guy Fabrice “Zaady” (Ivory Coast), both winners of the first edition of AFUP, also participated in the fashion show as guest designers. The event, held in a setting designed by visual artist Junior Fritz Jacquet, featured performances by dancer Yann Antonio and rapper Passi, accompanied by Ortiz. It was followed by a gala dinner held at the museum. The fashion show marked the conclusion of a week of training and coaching behind the scenes of the Paris fashion industry. The Balenciaga haute couture house opened its doors to these promising talents, who then explored the Galeries Lafayette Paris-Haussmann.

The next step for the winners will be to take a specialized management training course offered by HEC Paris business school, while receiving personalized support from BALENCIAGA for four months as part of an extended mentoring program.