JAFARU LARRY
Larry Jafaru Mohammed is the head designer and creative director of the Larry Jay brand. He is originally from the northern region of Ghana, Bimbila, in the Nanumba North District. He was born and raised in Accra, the capital of Ghana, on December 17, 1991. He completed his high school education at Accra Senior High School in Accra, where he earned a diploma in science. He has never enrolled in a fashion program, but he hopes to do so in the future.
His interest in fashion began at a very young age. He grew up in a family where everyone loved fashion, especially his mother, who sold trendy clothes and was always interested in how to dress. He also made accessories for himself and his friends. As these pieces became increasingly popular, Larry decided to commercialize his art, which led to the launch of his brand. His brand began as a line of fashion accessories in 2012, with a revival and the introduction of fashion apparel in 2016. Since then, he has released four major collections—three spring-summer collections in 2017, 2018, and 2019, and one fall-winter collection in 2019—and has participated in fashion shows in Ghana and Nigeria.
He has also participated in fashion shows in Ghana and Nigeria, including Ghana Men’s Wear Week in 2017 and 2018, and Glitzafrica Fashion Week in 2018, where he presented his “70’s Africa Collection.” He also held a solo fashion show for his Fall/Winter 19 collection and presented his SS20 Zongo collection at Lagos Fashion Week in 2019. His brand is generally inspired by nature, diverse cultures, and the arts. He draws inspiration primarily from his parents’ style in the past, which gives his design aesthetic a unique and timeless quality. The brand’s sole mission is to be a sustainable fashion house that is ethically and socially responsible toward its communities. It is also committed to being an empowering brand that gives back to society in its own way.