TJWHO is a luxury men's fashion brand based in Lagos, Nigeria. It was founded in 2018 and is known for blending intercultural influences with a modern twist. Chief designer Taju Ibrahim always keeps an African perspective in mind when designing clothing.

His work and designs have been worn by musicians such as Burna Boy, Ladipoe, and Lucky Daye, and his collections have been featured at Arise Fashion Week and Lagos Fashion Week.

It represents a group of young, talented Nigerian designers who have successfully launched their own fashion brands through unique and avant-garde designs. TJWHO is making a name for itself and serves as an example of the possibilities offered by the fashion industry in Africa.

Bubblegum Club sat down with Ibrahim to talk about the brand and the rapidly expanding Nigerian fashion scene.